Capture the full user journey with a unified data layer. Built for real time.
Collect, enrich, and build rich Customer 360 profiles on a warehouse-native foundation. Activate user data without limits all in real time.
The customer data platform
trusted for 120M+ MTUs
John Doe
Unified Profile ID: usr_892k2
Unified customer data layer
Unified Data LayerEvery event, identity, and audience activated in real-time to power every insight, email, and user feed.
One identity per customer. Stitch anonymous and known sessions, devices and channels automatically into a single, durable profile.
Real-time infrastructure. Data flows through identity, enrichment and cohorting in seconds — not minutes or hours.
Warehouse-native. Collect, enrich and activate data on top of your warehouse — no silos, no copies, no lock-in.
How it worksEverything you need to unify data, resolve identities, and build audiences.
DATA COLLECTIONCollect higher quality data in real time at scale.
Easy-to-use data collection that's fully customizable and purpose-built to centralize your data in the warehouse. Collect, enrich and load data directly in real time, at any scale.
→View the SDKsSDKs for web, mobile, and server-side sources
Automatic enrichment for IP, device, and geo location
Real-time at any scale — ingested and activated in seconds
// Identify your user across all platforms
await userflux.identify("user_123", {
email: "alice@example.com",
plan: "enterprise"
})
// Track any event in real-time
await userflux.track("product_viewed", {
productId: "prod_456",
category: "electronics",
price: 299.99
}, { enrichLocation: true })
One profile per customer — across every device and platform.
Automatically stitch anonymous sessions, devices, and known identities into a single unified profile. Track customers across the full journey from anonymous visitor to known user, and resolve identities right inside your data warehouse.
→View DocumentationIdentity graph stitches profiles across devices automatically
Track anonymous to known journeys with zero data loss
Resolve identities directly in your data warehouse
John Doe
Unified Profile ID: usr_892k2
Primary Email
john.doe@example.com
Last Seen
2 minutes ago
Linked Devices
iPhone 14, MacBook Pro
Lifetime Value
$2,450.00
+12%COHORT BUILDERBuild hyper-targeted cohorts with visual logic.
Build dynamic segments from any combination of profile data and behaviors. Create complex targeting logic visually — and keep audiences updated in real time so every platform feature sees the latest data.
→Explore the Cohort BuilderVisual logic builder for complex targeting logic
Real-time cohort computation — no batch lag
Use cohorts in analytics, personalization, and more
Include in audience if customer...
COMPUTED PROPERTIESRich data that powers every platform feature.
Compute LTV, churn risk, predicted gender, top category, and any custom aggregation you need — all updated in real time. Use Customer 360 as the source of truth that powers every other feature of the platform: analytics, messaging, personalization, and AI.
→View DocumentationCompute LTV, churn risk, and predicted traits in real time
Enrich and resolve identities with AI-driven models
Use computed properties in analytics, messaging and more
EASY MIGRATIONSwitch your data collection without disruption.
Move off your existing tracking library with a drop-in replacement. Keep the same event shape, same identifiers, and the same developer ergonomics — while gaining real-time warehouse sync under the hood.
→Read the migration guideDrop-in compatible API surface for track and identify
Send to UserFlux alongside your existing tools in parallel
Migrate incrementally, service by service or page by page
// Before — your existing tracking library
analytics.identify("user_123", {
email: "alice@example.com"
})
analytics.track("product_viewed", {
productId: "prod_456"
})
// After — drop-in replacement with UserFlux
await userflux.identify("user_123", {
email: "alice@example.com"
})
await userflux.track("product_viewed", {
productId: "prod_456"
})
// Same shape. No disruption. Instant warehouse sync.
Support from startups to hyper scalers.
Marketplaces
Connect buyers and sellers seamlessly with unified customer data. Track interactions across both sides of your marketplace to drive liquidity and growth.
E-commerce
Scale your online store with personalized shopping experiences. Unify customer data from your storefront, email, and support channels.
Media
Engage your audience with content that resonates. Track readership and viewership patterns to optimize your content strategy and increase retention.
Adtech
Optimize ad delivery and targeting with first-party data. Build precise audiences and measure campaign performance with granular attribution.
Composable CDPRun UserFlux as an extension of your data warehouse.
Choose how your customer data is stored. Go fully managed and let us handle everything, or bring your own ClickHouse warehouse for full control.
Fully Managed
We handle the infrastructure, storage, and scaling so you can focus on activating your customer data.
BYO ClickHouse Warehouse
Connect your own ClickHouse instance. UserFlux runs as a layer on top of your existing infrastructure.
Get started today with $150 credits
Create an account instantly to get started or contact us to design a custom package for your business.